Monday, May 11, 2020

Federalists and Anti-Federalists Essay - 1665 Words

The Constitution, when first introduced, set the stage for much controversy in the United States. The two major parties in this battle were the Federalists and the Anti-Federalists. The Federalists, such as James Madison, were in favor of ratifying the Constitution. On the other hand, the Anti-Federalists, such as Patrick Henry and Richard Henry Lee, were against ratification. Each party has their own beliefs on why or why not this document should or should not be passed. These beliefs are displayed in the following articles: Patrick Henrys Virginia Should Reject the Constitution, Richard Henry Lees The Constitution Will Encourage Aristocracy, James Madisons Federalist Paper No. 10, and The Letters to Brutus. In these†¦show more content†¦He thinks that this system would never really be followed. The senate, he says, is not structured well enough to protect the rights of the people. One of his main points is the leaning towards a monarchy. He describes that it would be very easy for the President to become a king. Henry seems to also contradict himself on this point when he says that he would rather have a king and lords than a chief who controls the army. Henrys final point is about the creation of an absolute ruler. Like he says about the monarchy, it would be easy for this to happen. If the President has control of the army, it would be easy to declare himself an absolute leader. Richard Henry Lee is another Anti-Federalist who displays his views throughout his article. Lee discusses some arguments, but the main point of his article is about how the Constitution came to be and the problems associated with it. He says by making tender, suspension, and paper money laws, have given just cause of uneasiness to creditors. By these and other causes, several orders of men in the community have been prepared, by degrees, for a change in government (Lee in Unger, p. 119). Lee believes that if these things had not occurred, the idea of a new government would have never been thought of. Another point that Lee makes is about the delegates that were chosen to go to the convention. He says that the intentional purpose of the convention was to amendShow MoreRelatedThe Federalist And Anti Federalist1263 Words   |  6 Pages The Anti-Federalist put up a long and hard fight, however, they were not as organized as the Federalists. While the Anti- Federalist had great concerns about the Constitution and National government, the Federalist had good responses to combat these concerns. The Federalist were and for the Constitution and feel the Article of Confederation were not worth ratifying, these should be scrapped altogether. They felt that the Articles limited the power of congress, because congress had to request cooperationRead MoreThe Federalist And The Anti Federalist864 Words   |  4 Pagesthe federalist, then later on the anti-federalist in 1796. Alexander Hamilton was the leader of the federalist party. Thomas Jefferson was the leader of the anti-federalist; who called themselves the Democratic-Republicans. Our first president, George Washington warned us about having parties and the danger of them. However, not until Congress debated the ratification and implementation of Jay’s Treaty wit h Great Britain did two political parties clearly emerge; the Federalist and the Anti-FederalistRead MoreThe Federalists And The Anti Federalists1189 Words   |  5 PagesIn debate of the ratification of the Constitution, the Federalists and the Anti- Federalists agreed on several things: the necessity of some form of national government, the preservation of the right to vote, and the need to secure our liberties. The Federalists wanted a strong central government, whereas the Anti- Federalists wanted more power reserved to the state government. The right to vote is important for both sides, but they hold conflicting views on the amount of involvement through theRead MoreThe Federalists And The Anti Federalists1656 Words   |  7 Pagesarticles defending their positions. They were named the Federalists and the Anti-Federalists. The Anti-Federalists, however, were incredibly displeased with the name that the Federalists had coined for them. In that time, Federalism was synonymous w ith Confederation, which was what the Anti-Federalists were fighting to protect. The arguments were varied, and consisted of valid points from both sides. One of the major arguments of the Anti-Federalists was the supposed validity of a large scale republicRead MoreThe Federalists And The Anti Federalists1305 Words   |  6 Pagesthe cause for a huge debate between; The Federalists and the Anti-Federalists. The Federalists were those who thought that there should be a new Union created with a strong centralized government and individual regional governments. They felt that it was not necessary for there to be a bill of rights because it was implied that those rights the Constitution did not specifically state would be handed down to the states. On the other hand, the Anti-Federalists were opposed to such a form of governmentRead MoreFederalists Vs. Anti Federalists1518 Words   |  7 PagesIn early 1788, Federalists and Anti-Federalists held fierce debates over how the state of Rh ode Island would vote on Constitutional ratification. Two models of democracy were contested: the Anti-Federalists argued in favor of mass participation in the form of a state referendum, and the Federalists argued in favor of elite representation in the form of a state convention. On the whole, while the state referendum model used in the debates in Rhode Island allows for greater participation and an opportunityRead MoreFederalists vs. Anti-Federalists1723 Words   |  7 Pagesthe subject of numerous debates. The contending groups consisted of Federalists, those who supported ratification, and Anti-Federalists, those opposed to the constitution. Each group published a series of letters known as the Federalist and Anti-Federalist Papers. The Anti-Federalist papers objected to provisions of the proposed constitution while the Federalist Papers defended the rationale behind the document. Anti-Federalist objections included that; the United States was too extensive to beRead More The Federalists Vs. Anti Federalists1010 Words   |  5 Pagesduring the American Revolution. The rivalry between the Federalists and the anti-Federalists emerged during the process of ratifying the Constitution between 1787 and 1788. Initially, the Federalists supported the Constitution while the anti-Federalists did not (199). The principle differences dividing the Federalists and anti-Federalists were the controversy of creating a federal government and how to interpret the Constitution. Anti-Federalists insisted on protecting the rights of the states and theRead MoreAnti Federalists Vs. Federalists1634 Words   |  7 Pages Anti Federalists vs. Federalists (Paper #1) The Federalists and the Anti - Federalists played an indispensable part in the establishment of the American Constitution. Federalists were supporters of the constitution, while Anti federalist were against the ratification of the Constitution. Federalists believed in the idea of a larger heterogeneous republic whereas anti federalists wanted a small homogenous republic. Famous federalists like James Madison, John Jay and Alexander Hamilton are responsibleRead MoreThe Federalists Vs. The Anti Federalists1801 Words   |  8 Pagesare worse than others. In the case of the Federalists vs. The Anti-Federalists, was the drafting of the Constitution actually worth it in the end? When the colonists first came over seas from Great Britain there was one thing that was vastly agreed on—a change in how government works and runs was necessary for the future of America. Two major groups eventually formed behind this way of thinking, the Federalists and the Anti-Federalists. The Federa lists were under the impression that the formation

Wednesday, May 6, 2020

Lecture Notes Free Essays

Revenge Deterrence Get rid of them, get them of the streets Retribution Just desserts Justice, proportionate The punishment must fit the crime It must be proportionate Contravention of social order requires ‘pay back’ to society or volt Deterrence Threat of punishment will prevent future crime Hedonistic calculus If the pleasure out ways the pain deterrence is ineffective General Deterrence, and Specific You see a friend commit a crime and you don’t want to Specific Is you Certainty, Celerity, Severity These need to be close together In order for deterrence to be affective certainty Is he most important; if you are certain you are going to get caught, you wont do it. Does deterrence work? Sometimes it does work (they get out, and they don’t want to go back) and sometimes it doesn’t work (people sometimes bargain with the judge to get put into Jail longer, or they go back to crime) Incapacitation (Prison) Symbolic: denouncement of act communicated to offenders and society through use of punishment In the sense of freedom; we as people of society we value our freedom, and taking it away is tough on a lot of people Imprisonment, deprivation of liberty Remove problem elements from society Rehabilitation Address underlying causes facing the offender Focus on offender, not crime Assumes transformation potential of rehabilitation within a punitive context The problem with rehabilitation is that it believes that you can rehabilitate someone in a prison setting; where you got people in an anxious setting etc. ND it becomes a lot more challenging Justice Policies Trend in Policies There is more emphasis on incapacitation, retribution, deterrence Rehabilitation, re paration overshadowed Less focus on solving problems of crime Belief that vindictive punishment is most appropriate response to crime Trend in US ND Canada toward punitive approaches New Pensiveness From mid-sass’s Claim of global trend toward harsher CA sanctions More and more punishment is increased, some states in the U. We will write a custom essay sample on Lecture Notes or any similar topic only for you Order Now S have totally gotten rid of community sanctions and probation Increase use of prison, more crimes result in prison, increase prison lengths, mandatory minimums More and more punishment is increased, some states in the U. S have totally gotten rid of community sanctions and probation Shaming initiatives, austere prison regimes For example in Arizona they make their inmates wear pink suits Zero tolerance strategies Zero tolerance means they have to report everything even if it’s a push fight Three strikes legislation If you do two serious offences on the third serious offence you get a life sentence Use of capital punishment It does not have an effect on crime rates In Canada the death penalty did not have an impact on crime rates In states for the first two weeks it would go down and then it would go right back to where it was Harsh CSS policies are response to increasing public disorder, rising crime, deterioration of moral framework Leap backward, shift away from restraint Stretching the limits of punishment Tough Justice War on Drugs in 1971 Drug offences is what is driving the crime rates in the U. S out the roof Crack: is used by the lower class people Cocaine: is used by the middle and upper class The police are targeting the lower class that is using crack So the prisons and sanctions in the U. S is filled with the minority people, such as blacks and Latinist’s Tough on crime policies and election platforms 1980 = 40,000, 2008 = 500,000 Simon: prison used to target race Relationship between ‘Get Tough’ and Crime Rates Little relationship between crime and incarceration rates There is no relationship with how tough you are on crime and the crime rate. You can e as tough as you want but it will not put a dent on the crime rate. High welfare spending = low incarceration rates Greater inequality = higher incarceration rates Inefficient – move away from pensiveness Example: Texas vs†¦ California Texas spent a lot of money on offences, which in turn had zero effect on the crime rate, where as California spent no money, and they had the same rates as Texas who spent a lot of money Canada youth incarceration rate Canada put in place laws and barriers that stated you can’t put children under the age of 12 in Jail. Criminal Responsibility Category Age Children Under 12 None Youth 12-17 Diminished Adults 18+ Full Legal Legal Classification of Criminal Offences Offence Hearing Punishment Summary Provincial court Judge $2000 both Indictable (Felony: U. S term; both mean the same thing) Less serious: provincial court Judge Most serious: provincial superior court by federally appointed Judge All others: Judge without Jury Up to Life Hybrid Can be summary or indictable Prosecutor discretion Record, circumstances Varies Cocoas: Representations of Crime – Lecture 3 Non. 29) Epistemology – Study of knowledge What do we know about crime? How do we know what we know? How do we acquire our knowledge? What are its limitations? Common Sources News Word of mouth Problems with Understanding Crime Hidden Subject of inquiry is deliberately Insight Criminals have little insight into the broader nature of their behavior What does one murderer know about another Cost Access in costly, time consuming and partial Scope Much crime lies beyond the scope of research Access Sociologists cannot pass effortlessly into every situation Barriers exist within social worlds Representation Social worlds are not representative Official Sources of Crime Statistics The Crime Funnel Citizens detect crime A lot of people do not report crime, for reasons being: Fear Can resolve it on your own Police might/wont do anything about it May not think it’s a crime/don’t define it as a crime Street youth, they don’t trust the police because they are victimized If you are engaging in criminal behavior you won’t report crime to the police. Uniform Crime Reports Standardized counts of crime known to police National statistics about crime Applies standard definitions to all offences Counts used to determine crime rates The Canadian Centre for Justice Statistics Limitations Mainly the crime funnel Justice system does not give an accurate portrayal of crime Unreported crime The â€Å"dark figure† of crime Self-Report Surveys Asks people about the crimes they have committed You can get peoples attitude etc Who commits the most crime: Young Adults Identifies some unreported crimes (dark figure) Measure attitudes and prevalence of offending (primary peers) Factorization Surveys Asks victims about crimes they did not report Indicate that a large number of crimes are not reported Example: Canadian Urban Factorization Survey Direct Measures Economic loss, physical injury, property damage Indirect Measures Fear of crime and its effects People don’t want to be alone at night Lock the doors Establish new expectations and measurements for police effectiveness Increase understanding and trust between police and immunity leaders Empower and strengthen community-based efforts Commitment to long-term proactive prevention strategies Decentralized operations and management Develop new skills in police Racial and Criminal Profiling Racial Criminal Any action undertaken for reasons of safety, security or public protection, that relies on stereotypes about race, color, ethnicity, ancestry, religion, or place of origin, or a combination of these, rather than on a reasonable suspicion, to single out an individual for greater scrutiny or different treatment. Relies on actual behavior or on information about suspected activity by someone who tests the description of a specific individual. What is Racial Profiling? Based on stereotypical assumptions because of one’s race, color, ethnicity, etc. Evidence of disproportionate stops When is it profiling? B, women in spousal relationship killed, airport Good police work or self-fulfilling prophecy â€Å"Intuition†, â€Å"suspicion† Visibility, definition If you are a young black male with an education you are more likely to be stopped by police. ** By in large police officers in Canada are intelligent hard working people who want to serve Justice to the general public. ** How to cite Lecture Notes, Papers

Thursday, April 30, 2020

Pampers CRM free essay sample

The name Pampers was thought up by Alfred Goldman, the creative director of Benton Bowles advertising agency. The 1960th years became history as the period when the foundation of further development of society within the next decades was laid. Then in supermarkets, shops, drugstores of the USA the first disposable diapers of Pampers started appearing. Core customer indentation any company before it start applying any organization need to decide and find out who their core customers are and entrusted them with the daunting task that to identify that group believes. This action can generate a lot of business for the company If it done the organization correctly. Where an unsuccessful attempt at identifying the core customers for the firm might result a dispute between the various members of the organization about who knows the customers better where fingers probably will be raised at the person who wasted company resources for conducting a failed research. We will write a custom essay sample on Pampers CRM or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Anyway, here is some faction that stresses core customer’s attention. 1- data gathering Firs thing comes first, before you set down your survey you have to compile what you already know about your clientele to determine your core customer most valued which need to be involved in your analysis, that is one specific step need to done but on the other hand some companies reflect them organization by defined just the most valued core customers as they spend a large money from them money on them company, on fact this is a perfectly valid, but there are some other factor that you might need to consider like.. Average purchase size, where you need to see how much those customers spend with your organization on single purchase, as if that single purchase is less than what it costs to sell, so you probably need to not include them in your list of the core customers valid. Long-term value earned, how much your customer spent with you on a period lifetime. Need for support, how much the sales and marketing spent to acquire this customer, from your support or training that they often need. Business mission alignment, you should be clear about what clients you need to target whether your special customers are exactly who you want your customer to be. 2- Customer distribution as per their value On this step and after you gathered the information in one place, you need now to classify your customer as per their value to the company, sometimes the data need exceptional understanding of statistical result of processing information, by looking after them different clusters of demographic, firmographic, ethnographic, psychographic aspects and behavior trends that correlate strongly with your business audience. This will attach you with a brunch of group of customers of varying values. 3- Qualitative analysis It’s not about the statistical data about your customers, but the background information on factor that effect their buying motivation, tendencies and overall behavior as customers, this will narrow dawn the focus on only the most value customer to the company, which will make it possible to the company to be more efficiency about them resources strait to right direction. Confirm your evaluations with another round of interviews until you are sure how each group differs from the other. 4- Quantitative analysis After applying the last steps you would probably get feedback that will make you feel like you know your core customers when you wouldn’t have meet them in real life. 5- Creating personality profile Challenge to communicate what you knew with the rest of the organization, take the definition of the different group of core customer and create a fictional person of those customer groups to make it clear to understood for every one during applying the organization. Pampers role of decision when it comes to purchasing disposable diaper Initiator about the expectant of parents and the mother who just gave birth as they need baby care product, those are the segment audience that need reached as they inquire about the quality and the cost of the diapers. Influencer, for the mother/mother who just gave birth often seek and looking for advice about best baby care product from them family, friends and doctors, from this source the target market had builds a brand attitude toward brand available. Pampers focused on the quality of the product expecting mothers after implementation them marketing communication plane to perceive the brand as value for money, and greater quality they could find which will lead to trial and continued usage. It’s about achieving brand attitude and brand purchase attention objectives. Integrating marketing communication plan campaign will first simulate recognition by providing strong visual package association with the brand. That would be through print, television, internet advertisement and promotion on mothers on line communication and blogs, same with baby cares professionals and sponsorships on baby-care seminars conducted during brand activation in clinics, hospitals and health centers activities. Campaign strategy Pampers invest an integrated marketing communication campaign and taking the advantages of the following tools on in order to communicate the brand position and it loyalty. Advertising Television, where pampers had being targets 100% TV viewership by the end of 2011. Thematic TVCs 15s advertisement. Main medium of awareness like â€Å" no change overnight† that to build a key message Interstitials. 30-seconds produced material on ways to nurture babies incorporating the message of the TVC material. Segment buys. Pampers creative 5-minutes of buying on morning which talk about ways to bond with babies and the healthy ways to nurture them Push plugs. Five second attached to TVC 15s. CBB and OBB for all sponsored programs TV Guesting on morning shows and mom-oriented programs Pampers took also Radio as another tool of advertising, even Print like broadsheet, on magazine that related to women features and billboard or shed, sometimes public bathroom doors and LTR cube usually at the female section. Message strategy to consumer One message objective is to highlight the efficiency of using pampers diaper by communicate that one pampers overnight is equal to two of another competitor brand â€Å"no change† as you don’t need to change it frequently. â€Å"No substitute love pampers† that was another message idea to build a customer relationship. The message will mainly be conveyed though simple posters like â€Å"love and care† is a very straightforward and clear Sales promotion Buy one pack and get another Promo for 60pcs pack, that to push for a large quantity items. Exchange your diaper brand with one pack Pampers four bundle, reason to encourage switching to Pampers. Events marketing Product sampling and education or learn program for new mothers to the proper use of diapers for new born babies. An education program to target 1000 village for first quarter, village activation â€Å"How to love your baby† shows the best ways of taking care to babies, ways to bond and how should babies be feed. â€Å"Float love† gives a swimming lesson for babies with them moms on Mother’s day event. Pampers shirts with the heart logo of Pampers being used and distributed during events and trade launches, as the heart being known for its association emotion with love and affection related with â€Å"no substitute love pampers† . Baby book that distributed to pediatricians on reason of serving the parents’ guide from the day of their baby’s birth , where the book have no promotional advertisements just a Pampers logo would be on the cover â€Å"the heart logo†. Special earth month green bags which had the first show up on the celebrate month in April as advocacy of going green and reduce using plastic bags. The strategy role of targeting or building the relationship to the customer is different between the Television and the internet, where on TV Pampers providing the quality and the different brands of nappies through different situation to get the watcher attention and specially the mothers, and review the advertisement on emotional way somehow, as they produce nappies to effect many babies problems more than the quality promise and the responsibility they give. We had talk about the television advertisement before. Pampers internet website using a different strategy than how it viewed on television, where on the website Pampers assuming information about how to take care of the babies starting with the new born until three years old, also Pampers make it possible to ask about anything that related to babies any time where sometimes you find it directly by just searching in the website or you could send an email and wait until the respond you back, so it’s about building a relationship with the customer on different ways than how you market it. Conclusion Pampers successfully develops well integrated communication strategy. Their message matches their coordinated actions to ensure that consumers are well informed about products. Raising parents on the stage of development of newborn little, Pampers is managed successfully to advance its production at the same time. Reference

Saturday, March 21, 2020

Nathans Famous Company Analysis

Nathans Famous Company Analysis Introduction This report focuses on historical background of the fast food restaurant â€Å"Nathan’s Famous†, structure and ownership pattern, mission and vision of the company, SWOT analysis, list of strategies, financial position, and so on.Advertising We will write a custom essay sample on Nathans Famous: Company Analysis specifically for you for only $16.05 $11/page Learn More History of Company In 1916, Nathan Handwerker established â€Å"Nathan’s Famous† as a fast food stand on Coney Island, New York where he served special hot dogs prepared with the recipe of his wife; however, the company gained global reputation within a short time for the special taste and quality (Morningstar 1). This restaurant really became famous worldwide while its hot dogs had served to the historical icons like Soviet iron man Joseph Stalin and to the English Monarchy and 32nd president of the United States Roosevelt visited the restaurant to enjo y the Nathan’s hot dogs (Morningstar 1; NATH 4; and Basham 2). Most legends politicians, celebrities, and sports celebrities of twenties in the United States like Performer and comedian Eddie Cantor, Jimmy Durante and Cary Grant and even the Chicago gangster of twenties Al Capone were the regular customers of Nathan’s Famous. During thirties, the company started to get orders from overseas market, for instance, London and other cities; in addition, it has enjoyed to monopoly market for its hot dogs supplies in the White House (Nathans Famous 1; and Basham 2). Key facts 2012 (thousand) 2011 (thousand) Total Sales revenue $52,369 $44,634 Cost of sales $42,106 $34,567 Gross profit $66,222 $57,255 Total Assets $44,520 $52,958 Net income $ 6,158 $2,213 Total costs and expenses $56,215 $53,935 Total current liabilities $13,561 $12,965 Total liabilities $15,683 $14,880 Working capital $21,989 $31,454 Total shareholders’ equity $28,837 $38,078 E arnings per share: Basic $ 1.26 $ 0.41 Number of Employees 219 (it recruited from 100 to 125 seasonal employees) Table 1: Overview of the key facts about NATH Source: Self generated from NATH (43)Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Company Structure and Ownership Pattern: Nathan Handwerker established this company as a family business with his wife; after death of the owner, his son Murray Handwerker became the president of the company in 1959 and explored its expansion strategy by opening several branches all over the USA. Moreover, this company lunched new strategy to open a number of franchises (Morningstar 1; NATH 4; and Basham 2). During nineties, the son of Murray has taken the leadership of the company; Bill failed to show high performance and he sold out the company to a private group; subsequently, this company incorporated and listed in the New York Sto ck Exchange for public trade in 1993 (Handwerker 1; Yahoo Finance 1; Morningstar 1; and NATH 5). Mission and Vision of the Company The Mission of the Nathan’s Famous Inc. is to provide unparalleled delicious and high quality fast food to the customers in order to strengthen its position and create a base of satisfied customers worldwide; The vision of the company is to improve the number of it outlets and franchisees at home and abroad with the aim to maximize its shareholders value by becoming market leader in the traditional and captive-market restaurant environments within next 10 years. Product and Services Although the NATH is a legendary in the global market for its hot dogs from the historic perspectives, the company also deals with a variety of fast foods like hamburgers, breakfast sandwiches, and crinkle-cut fries along with some restaurant tools and equipment like vending machines and Subway units and so on. According to the annual report, the majority of the fast food retailers like Auntie Anne’s Pretzels, Restaurant Depot, Sams Club Cafes, Regal Theatres, Sunoco, Yankee Stadium, and Cowboy Stadium are randomly selling the products of the Nathan’s hot dogs at 1000 outlets in 50 states and accounted sales of 435 million hot dogs in the previous year. Demographics The major operation of the Nathan’s Famous Inc. is in the United States where the demography consists with population of 313,847,465 estimated in July 2012 with a growth rate 0.9%, birth rate 13.7 births/1,000, death rate 8.4 deaths/1,000 and net migration rate 3.62 migrant(s)/1,000 population (Indexmundi 1). Major cities for population density, the position of New York is at the top with 19.3 million population; Los Angeles in the second position with 12.675 million population; Chicago in third position with 9.134 million; Miami is the fourth with 5.699 million, and the lowest population in the capital city Washington, DC with 4.421 million population. Among th e total population, male female ratio is 97: 100; the life expectancy for male is 76.05 years and for female is 81.05 years and at least 1.2 million people live with HIV / AIDS and 17,000 people die from this disease in 2009.Advertising We will write a custom essay sample on Nathans Famous: Company Analysis specifically for you for only $16.05 $11/page Learn More In accordance with the data provided by the US Census Bureau, in 2007, there are several ethical groups live in the US where Native Americans are only 0.97%, whites are 79.96%, blacks are 12.85%, Asians are 4.43%, Hawaiians are 0.18%, and the others are 1.61%. At the same time, the Literacy rate of the country is 99% and the expenditure for education is 5.5% of GDP and the per capita income is US$ 27100; however, the unemployment rate was 8.15% while the health care expenditure was 16.2% of GDP in 2009. Strategic Analysis List of Strategies Implemented Branding Expansion Strategy NATH has aimed to put into practice of brand expansion strategy primarily by the marketing of the â€Å"Nathan’s Famous† brand and sales of goods with the â€Å"Nathan’s Famous† trademarks that carries historical dignity of the company. From its long practice, the brand has gained strong confidence of its customers in an extent where the company engaged to boost its sales of non-branded products converting in to own branded products while the concept of co-branding restaurant provided further opportunity to explore its brand (NATH 18); Distribution Strategy This company has engaged to expand its distribution channels by increasing addition of new points of sale and distribution along with various retail chain and supermarkets including the company owned restaurants; however, the combined practice of franchising and distribution agreements with different business and individuals is the traditional practice of exploring distribution channels; Overseas Entry Strategy This Com pany has decided to continue its international expansion through its traditional franchising scheme along with its co-branding restaurant concept that would tremendously assist for overseas entry while the company would also engage with sub-franchising and licensing for manufacturing. International distribution contracts have already given the opportunity to establish 98 restaurants along with 100 co-branded illustration worldwide;Advertising Looking for essay on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Operation Strategy NATH has emerged to continue its harmonized architectural design at every operational points for which it provides training and operation manuals for all the stores, no matter whether it is a company owned or franchised entry; in addition, it has provided fees for particular tasks and signed agreement for 10 years (don’t ask for any profit sharing). Both for local international operation the raw materials of the branded product must be purchased from Nathan’s or from its recommended suppliers; Nathan’s operational strategy always look for new prospects both in traditional as well as captive markets; Marketing Promotion and Advertising Strategies The company has considered marketing strategy as an integral part of brand awareness development in the course of its fortunate points of distribution channels by selling its branded menu through advertising in the supermarkets, club stores along with television advertising that boosts its reputation f or quality and value for which the company is striving. In the promotion purpose, the company frequently arranges eating contests of Hot Dogs in different states and the champions are gathered in main restaurant of Coney Island for national competition, all of these competitions get huge media coverage that greatly promotes Nathan’s brand. On the other hand, under the Nathan’s franchising agreement, the local restaurants are obliged to spend 2% of their annual sales for advertising and promotion; moreover, the local restaurants would conduct local marketing campaigns pointing to the value-oriented strategies for promotion announcing special discount offers. HR Strategies and Corporate Governance According to the annual report 2012 of this company, it has already incorporated a Financial Officer Code of Ethics to control CEO, CFO and other employees of finance department; in addition, it posted Code of Ethics on the Company’s website with intent to comply the dis closure requirement under Item 10 of Form 8-K. Moreover, NATH arranges training programs for managers and co-workers of new Company-owned and franchised restaurants because they are the key asset of the company to create brand image in the fast food industry; furthermore, it has already designed operating manuals with practices and procedures to train the employees and operate the business. Analysis of the Strategies Business Level Strategy: Cost leadership: The US fast food restaurant competitive market, the competitors mainly consider cost leadership strategy and ask comparatively lower price for the commodity and service; however, NATH offers lower price, but it is not offering the lowest price for all food item. In addition, it has a lot of loyal customers and they purchase hot dogs considering taste and quality; therefore, NATH has not used this strategy since price is not a prime concern to the customers; Differentiation: From the very beginning of the operation of NATH, it o ffers unique hot dogs. However, product differentiation is key strategy of this company, for instance, Beef Hot Dogs, Crinkle-Cut French Fries, Hamburgers, Philly Cheesesteaks, Chicken Classics Menu (Krispy Chicken Tenders and Sandwich, Chargrilled Chicken) Salads (Caesar and Krispy Chicken Club), Famous Favorites, and so on; Cost focus: According to the annual report 2012 of NATH, it designs own pricing strategy known as â€Å"value pricing†. According to this strategy, individual food items price is higher than the price of combination of several items; however, NATH purchases raw materials from the suppliers at competitive price with intent to focus on this strategy by producing goods at lower price and offer competitive price as well; Differentiation focus: It has already captured the market of NATH concentrates on this issue because clients have distinctive preferences, taste with special requirements; therefore, the decision makers focus on this factor, but cautiously i t is not introducing new items in the regular basis; SWOT Analysis of NATH: Strengths NATH has a long experience to operate fast food restaurants as it established in 1916; According to the annual report 2012 of NATH, it achieved numerous awards for the world famous beef hot dogs; In addition, quality and taste of the food items help the company increasing market demand (Basham 3); Brand image, reputation, loyal customer base, and leadership quality are the key factors of success (Nathans Famous 1); At the same time, it has qualified and financially capable franchisees; It has 40 corporate management employees, 154 full-time employees, 25 restaurant managers; Distribution strategy, pricing strategy, supply chain management, other marketing strategies are the main strengths; Financial position At present, it has strong financial position to invest more for the new outlets and change the external business environment; however, the following table shows ratio analysis for this compa ny. Nathans Famous 2009 (US$) 2010 (US$) 2011 (US$) 2012 (US$) Net profit margin 15.20 10.95 3.87 9.30 Return on Assets (%) 14.81 10.79 4.16 12.63 Return on Equity (%) 17.72 12.93 5.37 18.41 Return on Invested Capital (%) 17.72 12.93 5.27 17.53 Current Ratio 6.12 6.12 3.43 2.62 Table 2: Key ratio of Nathans Famous Source: Self generated from Morningstar (1) Weakness The management of this company has not concentrated on the global market expansion while many companies open new outlets in the emerging market, like Brazil, Bangladesh, India, and China; however, this company has a problem in the decision-making process to develop business and compete with other competitors. the corporate governance system is ineffective to meet the challenge of competitive industry It has only 219 employees to control all the distribution channels (NATH 12) Profit margin is decreasing due to high operating costs in the recessionary economy (Morningstar 1); On the other hand, less inter est to develop new products and expand business in new business zone; Needs to take appropriate measure considering the pricing or other marketing strategies of the competitors; Opportunities NATH has already opened a new outlet in different States of the US market, but it has opportunity to expand more outlet in the high populated market; It can create large customer base in the new areas to maximize profits At the same time, it should open new branch in emerging Asian market, for example, Bangladesh; It has opportunity to increase share capital and earning per share using appropriate strategy in the stock market It has scope to increase market share in the first food industry; Threats According to the annual report 2012 of this company, the fast food restaurant industry is extremely competitive because many factors influence the business, for instance, economic condition, purchasing power of the customers, changes in consumer tastes, awareness about the nutritional quality and increase number of competitors. There are many other risk factors, such as, the loss of major suppliers, the impact of agreement with SMG, high competition in the quick-service restaurant segment; however, the following table provides competitive position of NATH. NATH MCD YUM Market Situation 225.93 million 100.55 billion 31.13 billion Employees: 219 440,000 78,450 Sales Revenue 70.55 million 27.63 billion 13.42 billion Gross profit Margin 0.32 0.39 0.27 EBITDA 12.54 million 9.84 billion 46.37 million Operating Profit Margin 0.16% 0.30% 0.16% Net Income 6.99 million 5.47 billion 1.48 million EPS 1.52 5.39 3.14 Table 3: Direct Competitor Comparison Source: Yahoo Finance (1) Present Market Shares of the Company The position of this company in the stock market is comparatively better because the basic chart shows that share price is increasing over time. The following chart compares share price between NATH and McDonalds to show that the investors are now relyin g on the NATH considering overall position of this company in the recessionary and post recessionary economy. However, the management of this company should use the share capital to expand business in the global market and the investors will gain confidence to purchase the share of this company considering the position in the fast food industry. Figure 1: Basic chart for 2009 to 2013 (comparison between NATH and McDonalds) Source: Yahoo Finance (1) The next basic chart demonstrates that the position of YUM is strong in the stock market, but share price of NATH is higher than the share price of YUM. Figure 2: Basic chart for 2009 to 2013 (comparison between NATH and Yum! Brands) Source: Yahoo Finance (1) Share in international market NATH has business operation in eight countries with only 30 outlets all over the world whereas MCD has over 31000 outlets and Burger King has about 13200 restaurants all over the world. Therefore, the business reports on the fast food industry had not addressed significantly the market share of this company considering the number of outlets; however, the next table gives information about the presence of NATH in foreign market. Figure 3: NATH in international market Source: NATH (16) Share in local market NATH (16) reported that it has not outstanding market share in the local market in terms of the number of Company-owned and franchised units, for instance, it has 274 outlets (highest 66 franchised units in the New Works and 40 franchised units in the New Jersey). Recommendation Based on above analysis, this study will suggest two strategies for its further market growth, such as- New Product Development Although Nathan’s restaurant deals with a variety of product line, but the hot dog is globally famous and unparalleled for its taste and quality; at this stage, the company required to innovate some new products with unbeaten quality and taste. In its hamburger menu, there are grilled bacon cheeseburgers, special burgers along with super cheeseburgers; however, the company conducts further research to develop these products by maintaining same quality standards of its hot dogs; however, such innovative idea will assist the company to explore its growth quickly. Vertical Expansion Strategy The future growth of the company strongly aligned with its vertical expansion strategy; besides franchising, NATH has the opportunity to consider prospective merger and acquisition, joint venture, and strategic alliances with the local districts food stores in the US market and the international market. The ongoing licensing programs for packaged foods can also enhance through geographic integration outside the US market, but before introducing any vertical expansion strategy, the company required to have some risk assessment. However, this report suggests that the management of NATH to arrange meeting with board members to receive proposal to expand business vertically; in addition, it should prepare a timetable in order to implement new strategic alternatives. Conclusion From the above discussion, it can be said that Nathan’s creative approaches will assist to establish strong base of satisfied customers, and the focused strategies will ensure continuous expanding opportunities for the company; in addition, it will ultimately support revenue generation program in order to maximize the shareholders value creation. Basham, Mark. Nathans Famous. 2010. Web. www2.hmc.edu/~evans/NathansSP.pdf. Handwerker, Murray. Nathans Famous owner expanded nationwide. 2011. Web. http://articles.latimes.com/2011/may/22/local/la-me-passings-20110522 Indexmundi. United States Demographics Profile. 2013. Web. indexmundi.com/united_states/demographics_profile.html. Morningstar. Nathans Famous NATH. 2013. Web. http://financials.morningstar.com/ratios/r.html?t=NATHregion=USAculture=en-us. Nathans Famous. Nathans Famous History. 2013. Web. nathansfamous.com/index.php/history NATH. FORM 10-K: Annual report 201 2 Nathan’s Famous, Inc.. 2012. Web. http://216.139.227.101/interactive/nath2012/.. Yahoo Finance. Direct Competitor Comparison. 2013. Web. http://finance.yahoo.com/q/co?s=NATH+Competitors.

Wednesday, March 4, 2020

Expanding Sentences With Adjectives and Adverbs

Expanding Sentences With Adjectives and Adverbs Descriptive words in writing add details  to a scene or action  by making the imagery in it more precise for the reader to visualize. For example, sentences with a person waiting  patiently  or  nervously  for something to happen probably lead to very different paragraphs or stories.  Maybe its significant in a mystery novel that something happens by a  stone  wall rather than a  clapboard  wall.   Descriptors can also add layers of meaning to a scene, or set up metaphors, with just one word. A character with Victorian sensibilities gives the reader a very different feeling than one with punk attitudes. Adjective and Adverb Exercises Instructions:  Add to each sentence below by filling in the blanks with any adjectives and adverbs that you think are appropriate and correct. Example:Original: The _____ cat rested _____ on the windowsill.Expanded: The old black cat rested fitfully on the windowsill. Of course, theres no single set of correct answers to this exercise. Simply rely on your imagination to expand the original sentences, and then compare your new sentences with those created by your classmates. For additional practice, go through the exercise sentences multiple times. See how many different ways you can make them read and notice how the different adjectives and adverbs change the mood of the scene or the gravity of the situation (or increase the hilarity of the image if the adjectives and adverbs are a little bit off-kilter). For example, its a very different feel in No. 14 if an imposing teacher spoke gruffly to the boys in the hallway or whether it was a kindergarten teacher speaking comfortingly to the boys in the hallway.   One _____ afternoon in July, I walked with my cousin to the petting zoo.Under the rickety old bridge lived a(n) _____ witch.Gertrude waited _____ for the Lorax to arrive.The mouse in our kitchen was _____ small.My sister heard a(n) _____ noise coming out of the closet in her bedroom.The children laughed _____ when they saw what their uncle had brought them.Dylan received a(n) _____ smartphone for his birthday.We heard _____ music playing in the _____ apartment next door.The _____ puppy fell off the bed, but _____ he wasnt hurt.A(n) _____ man walked _____ up and down the room.The twins were playing _____ in their _____ playpen.The _____ wizard watched _____ as Rico became more and more upset.The _____ playground was filled with _____ leaves.A(n) _____ teacher spoke _____ to the boys in the hallway.The bells of the _____ church rang _____ in the clear winter air.   Avoid Overuse One caveat: When youre writing, be careful not to overstuff your sentences with adjectives and adverbs, or else the sentences (and the reader) will get bogged down in the detail. Placing the perfect adjective or adverb in the best possible spot will be more memorable to the reader and draw more attention to the detail than having an overabundance of description. If your sentences are hitting overload with descriptors, change your verbs. Instead of ​walking stealthily, maybe the person slunk around the corner. All in all, never be afraid of revision, which can bring out the best in your writing.

Monday, February 17, 2020

Crime rates in Qatar Research Proposal Example | Topics and Well Written Essays - 750 words

Crime rates in Qatar - Research Proposal Example The primary responsibility of any country to its citizens is security. The existence of adequate security in any society therefore makes it possible for people to pursue their various interests without having to worry about their personal or family safety (Wendel 2007). This positively influences the country’s economy because people devote more time towards developments and other income generating activities. Qatar is one such country that is striving to attain a national security status with relatively lower crime rates compared to her western counterparts like the United States. Although few studies have been conducted to document the actual crime statistics in Qatar, there is a general consensus that Qatar citizens feel safer than those in America (Orr 2007). Hence a research gap exists in order to establish the actually crime rates in Qatar. Several researchers in America have attempted to demystify crime by conducting a couple of studies on the crime rates in the country. Most of these studies are commissioned by stakeholders in security matters like the American criminal justice system while a few are privately funded. Stephen Rickman conducted one such study. In his findings, authorized for distribution by the American institute for public research, Rickman (2013) analyzed data for reported crimes in U.S for the past 50 years and recorded an overall reduction of crime rates from the 1970s to the present. The statistics indicate that there has been a significant decrease in crime between 2005 and 2010 since violent crimes reduced by 15.8% while property crimes dropped by 12.1% (Rickman, 2013). The findings also indicate that crime rates have fallen sharply in the last 30 years. For instance, In 1991, the U.S reported 24,703 homicides compared to 14,748 murders in the year 2010, which points to a reduction of murder ca ses by over 10,000 annually

Monday, February 3, 2020

Health Organization Essay Example | Topics and Well Written Essays - 750 words

Health Organization - Essay Example The healthy centre has been in existence since 1965 despite the numerous challenges that it faces. Saint Anthony centre for diabetes handles various cases that are related to nutrition, obesity, and metabolism. In addition, the hospital handles chronic conditions that affect diabetes patients. This paper will therefore analyse the marketing strategies of Saint Anthony’s hospital. The marketing mix (4 Ps) is one of the most common tools used to explain marketing phenomenon. The 4 Ps of marketing are products, place, price and promotion. The main product that the centre offers is treatment of diabetes and related complications. This is done through medication, or putting the patients (clients) on diet programs. The hospital also offers counselling services to patients with chronic conditions or those who are suffering from depression because of their ailments. Other products that the hospital offers are testing kits that are used by patients to test the level of sugars in their blood. Unlike other health organizations, saint Anthony diabetes centre offer comprehensive services to its customers. The hospital not only treats the medical condition by giving its patients control and regulation medications, but it offers counselling service to its patient. This is a critical aspect, since diabetes is a chronic disease that leaves its patients exposed to psychological depressions. The hospital has also enabled its patient to be able to monitor their health condition using the blood-sugar level test kits. This enables patients to monitor their health condition constantly without going to the health centre. Finally, the hospital offers its services in both English and Spanish. This has enabled the hospital to serve a wide range of customers. Saint Anthony serves its patient through its main centre in Chicago and other affiliated centres and clinics that are found in other major cities. In addition, the hospital has outreach programs that targets corporate and scho ols. Through the outreach programs, the hospital offers education on healthy nutrition and the significance of physical exercise. Price is a critical factor that affects the sustainability of business. The price of the products also determines the class of customers that a business attracts. The centre has compressive price strategies that cater for all its customers. The government and other organizations that are concerned with diabetes subsidize treatment for diabetic patients. Promotion involves informing the customers about the products offered by the business. The hospital markets its products through the media and field practice. Outreach programs in schools and corporate are some of the strategies that the hospital use to market its products. The centre mainly promote its services and products through partnership with schools and corporate. Relationship with these marketing partners is based on the special requirement of each of the marketing centres. For instance, a corpora te has requirements and expectations that are different from those of schools. In addition, the marketing collaborates benefits from the partnerships and the services offered by the centre. Affiliate schools use the partnership as a platform to promote healthy behaviours among their students. For instance, drug abuse and poor eating habits promote chronic conditions such as depression and cancer. These factors are also known to promote diabetes. Thus, schools consider this partnership as an opportunity to educate their students on healthy lifestyles. Similarly, the partnership benefits both the hospital and the corporate. Most professionals are faced with the challenge of balancing their professional life and social life leading to health complications. Corporate have the responsibility of ensuring that